Companies are continuing to embrace the cloud for technology in the form of Software as a Service (SaaS). One of the unique challenges posed by SaaS applications is bankruptcy protection. Traditional approaches to mitigating such risks through software escrow have limited applicability to many SaaS arrangements. This session will discuss a new approach to providing escrow protection where the escrow agent maintains a virtual and functional copy of the SaaS environment in escrow to provide subscribers with protection in the event of the SaaS provider’s bankruptcy and other what-if’s. The contractual structure, physical components, triggering mechanisms and participants in such in such arrangements are key for its success.
Likewise, expertise in such contingency planning is vital considering that a SaaS solution may be hosted by unknown third parties or reliant on small, unproven vendors.
SaaS subscribers should be aware of the risks to application continuity posed by bankruptcy and other potential catastrophes, such as force majeure and sudden business cessation. In addition, SaaS vendors looking to gain market traction and generate revenue need to help their prospects overcome objections to doing business by establishing contingencies to mitigate such risks and assure application continuity in case something happens. In the fast-paced world of business negotiations, how do you engender trust between the buyer and the seller?
As a Legal professional, attend this session to learn how you can develop best practice strategies necessary to protect a subscriber’s investments in SaaS, while enabling the SaaS provider to instill trust with their prospects. With proper contingency planning and a well-crafted escrow agreement, you can guide your client through the maze of previously unanswered cloud computing questions and concerns. You can improve your business acumen, while demonstrating to your client that you have the expertise to safely guide them through the process of negotiating a SaaS Subscription Agreement.
Attend this session to discover how to:
- Facilitate SaaS subscriptions through an escrow arrangement
- Identify scenarios by which contingency plans should be contemplated
- Engender trust between the buyer and seller
- Overcome the risk objections to doing business
- Optimize the subscriber-provider relationship
- Become a valued trusted advisor to your clients
Title:
When/Where:
November 8, 2012
2-3 pm ET
Online November 8, 2012 – at Virtual LegalTech
2:00pm - 3:00pm ET
Registration is complimentary! Just click here to register today. Mention Priority Code SAAS118 when registering.
Speakers:
- Frank A. Bruno, Director & Senior Business Strategist. Iron Mountain Incorporated
- John Trotti, Esq, CIPP/US, Senior Contracts Manager, Iron Mountain Incorporated
Credit:
NY, CA and IL
By:
Virtual LegalTech show
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