October 15: Cleveland + Webcast - Pandemics, Public Health, and Political Change: The Critical Importance of Communication

Dr. Besser is the Chief Health and Medical Editor for ABC News. In 2009, he served as Acting Director of the Centers for Disease Control and Prevention at the beginning of the H1N1 influenza pandemic. In his lecture, he will talk about the interplay between public health, political change, and communications and how the CDC media strategy was an important component of their response. His experience during that time led him to conclude that the media can be a powerful tool during a public health crisis. He joined ABC News to see whether media could also be an effective means of transmitting other health information.
In a world of constant media coverage and Internet connectivity, sophisticated attorneys must know how to use the media to their advantage. Dr. Besser, a veteran government official and television journalist, will provide important information concerning messaging and media strategy in the context of public health law and policy.

Title:
Pandemics, Public Health, and Political Change: The Critical Importance of Communication
When/Where:
October 15, 2014
4:30 P.M. - 5:30 P.M.
Moot Courtroom (A59)
Case Western Reserve University School of Law
11075 East Boulevard
Cleveland, OH 44106-7148
Also Webcast
Speaker:
Richard E. Besser, M.D.
Chief Health and Medical Examiner
ABC News
By:
Case Western Reserve University School of Law
The Law Medicine Center
The Oliver C. Schroeder, Jr. Scholar-in-Residence Lecture
Credit:
1 hour of in-person CLE credit available, pending approval
Cost:
Free and open to the public. Pre-registration required.
More Information and Registration