Thursday, July 12, 2012

Intellectual Property for Start-Ups: On-Demand #MCLE

Scott Hervey
This program instructs attorneys on the various intellectual property issues that should be considered when advising a client on a start-up company. Mr. Hervey gives an overview of the various kinds of intellectual property protection and what sort of property each of these is designed to protect. The program covers each type of IP in turn, informing viewers, among other things, about the process of obtaining a patent, ownership of a copyright in an employee/agent situation, the fair use doctrine, trade secrets, and trademark protection for internet and domain names, a current hotbed topic.
Intellectual Property for Start-Ups
On-Demand recording
Scott Hervey is a shareholder with the firm Weintraub, Genshlea, Chediak, whose practice focuses on intellectual property matters, issues concerning the Internet, licensing and entertainment law. He lectures regularly on music law for California Lawyers for the Arts, and has been a guest instructor of Entertainment Law at McGeorge School of Law. He frequently speaks on the law of the Internet in California and intellectual property law for the California State Bar, National Business Institute and Lorman Educational Services. Additionally, Mr. Hervey has authored a number of articles on intellectual property and entertainment law for various legal and industry publications, and is frequently quoted in news sources such as Wired, The Business Journal and The Boston Globe.

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