Anytime/Web - Building the Small Firm Marketing Program: From Planning to Ethical, Effective Action

Dustin Cole

The purpose of this program is "to help the lawyer market legal services effectively and ethically in a highly competitive legal marketplace."
According to its sponsor, "Small law firms and solo practitioners now comprise more than 62% of the profession.  The supply/demand equation for legal services has been shifting dramatically in recent years.  This course will teach how to develop a plan for consistent action and how to weather changes in demographics, in the economy and the value curve in the public’s demand for legal services."

This program is  produced by The Florida Bar Law Office Management Assistance Service (LOMAS).  For additional information on LOMAS programs and services, see www.floridabar.org/LOMAS .
Title:
Building the Small Firm Marketing Program: From Planning to Ethical, Effective Action
Speaker:
Dustin Cole
Sponsors:
This on-demand, online/downloadable presentation is sponsored by Florida Lawyers Mutual Insurance Company (FLMIC), please check them out at www.flmic.com.
Course materials are provided via PDF.
CLE Credit Information
Florida: This course has been approved for continuing legal education credit under the plan(s) and in the following area(s): 2.5 General CLER Credits and 2.5 Ethics
Other Jurisdictions: Check with your credit-granting authority. If you are allowed credit, please post a comment below!
More:
http://tfb.inreachce.com/Details?category=4a918bfe-1a73-4281-a8fe-920e7a2c9068&groupId=8b0644e5-7a19-4490-ac51-685d307a772c