Wednesday, July 12, 2023

September 12: AI in Legal Marketing: How to Ethically and Effectively Build Your Brand and Business

Build your online presence and attract clients ethically while leveraging the latest automation and AI tools.
While online marketing and AI tools have their advantages, are you aware of the ethical considerations that come with it? Tools like ChatGPT have many perks—convenience, low cost, and accessibility—but are you sure you’re using them correctly?
Join this webinar to learn how to leverage AI and automation to enhance your branding, website, social media, and emails, while abiding by your ethical obligations and responsibilities.
This one-hour CLE-eligible* webinar will cover:
  • How AI and automation can act as a marketing assistant that simplifies your efforts, reduces costs, and levels up your brand
  • Compliance rules and ethical considerations to be aware of–including what needs to be disclosed to clients when using AI
  • Common mistakes and potential penalties for using AI incorrectly
  • Suggestions on how to embrace AI responsibly and get started using it today.
Title:
AI in Legal Marketing: How to Ethically and Effectively Build Your Brand and Business
Date+Time:
Tuesday, September 12
11 a.m. PT | 2 p.m. ET
Register Now!
Credit:
Clio has partnered with the ABA to seek eligibility for CLE and CPD credits to lawyers with licenses to practice in the United States and Canada who join the live session of this webinar. States typically decide whether a program qualifies for MCLE credit in their jurisdiction 4-8 weeks after the program application is submitted. For many live events, credit approval is not received prior to the program.
Speakers:
  • Erin Walker has been working in digital communications since Netscape Navigator was a viable web browser. She has extensive experience operationalizing technology to achieve business goals, and she’s “practically obsessed” with AI, hosting Clio’s international and highly successful AI webinar series. She is passionate about using technology to solve problems and make the world a better place.
  • Danelle Harvey-Jacob, Esq. LL.M. , Founder and Principal Attorney , Harvey-Jacob Law
  • Jamie Kohls , Marketing & Partnership Manager , GNGF
Sponsor:
Clio

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